Risako The Denture Care Spokesperson.

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Risako in Polident Denture Adhesive Cream advertisement.

GlaxosmithKline (GSK), a leading healthcare company signed a 2 years contract with Sugaya Risako, to promote their product, Polident Denture Adhesive Cream. Risako was chosen among 20 other top celebrities from around the world.

Sugaya Risako, a popular member of Japanese idol group Berryz Koubou have been wearing dentures for almost 4 years now, after her dentist failed to improve the alignment of her teeth.

"It is a pain wearing dentures . I could not laugh out loud. I could not eat apples. I have to limit my movements during performance and I have to make sure the microphone does not hit the dentures everytime when I performs." Risako commented.

"Other group members love to tease and laugh at me. But now, thanks to Polident, I can laugh back at them with confident. I can even roll on the floor without worrying my dentures will fall out!" she added.

Mr. Smuk Tisse Skål, the Senior Marketing Manager, the person who is responsible for choosing Risako as the spokesperson said that Risako is the best choice for them. They were looking for someone who is very active, young, energetic and wears dentures for their latest breakthrough product, Polident Denture Adhesive Cream Extra Hold 60g (grams) which can withstand shock up to 12-G.

A TSU representative in Europe managed to record an interview of a local bussiness news with Mr. Smuk Tisse Skål. The 30 minutes interview however discussed mostly on the marketing strategies of GSK but there was a question on the personal opinion of Mr. Smuk Tisse Skål of Sugaya Risako.

Below is the video of the only question mentioning Sugaya Risako in the 30-minutes interview between an European business news and Mr. Smuk Tisse Skål.


Comments (2)

Tak silap saya Minarwan Nawawi kan spokeperson jugak ato Risako ni duta besar Polident??

ROFL

We have options for replacing tooth lost. We have dentures and dental implants. Some might choose dentures because they're afraid about the pain of dental implants. While some like dental implants because for them, implants look more natural. Both of them are good for enhancing dental aesthetics. If you're confused on which is better for you, why not ask a trusted dentist about it?